The Value of the Windows 7 Logo Program
The Value of the Windows 7 Logo Program
Event ID: 1032414433
Language(s): English.
Product(s): Windows.
Audience(s): Marketing - Partners.

Get the inside perspective on the vision and plan for the Windows 7 Logo Program. This webcast will explain why customers care about the Windows logo and why as a partner you should care about it, too. It describes the major changes to the Windows Logo Program to support Windows 7, including the transition to one logo for hardware and software, and the new Starter Edition system logo. It discusses the introduction of additional qualifications (AQs) for Windows clients and how AQs can help your products, and finally it shows you the tools available to support the marketing of your product, including the Windows 7 Compatibility Center.
You should watch this webcast if you want to understand the value of the Windows Logo Program for hardware.

Presenter: Jeff Price, Senior Director, Microsoft

As Senior Director in the Windows Product Group at Microsoft, Jeff Price leads the product management team responsible for working with ecosystem partners who make software and hardware products for Windows.  Previously, Jeff lead the team responsible product management of Microsoft-hosted managed infrastructure services.  Prior to this, Jeff had responsibility for product management for the Windows Server product line.  Jeff worked on the Windows XP, Windows 2000, Windows NT, and Windows 95 product management teams at Microsoft, joining Microsoft in 1991 as a Product Manager in the Systems Marketing group.  He holds MBA and Master of Science in Information Systems degrees from Boston University and a Bachelor of Arts in Economics from the University of Washington. 

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Duration: 20 minute(s)
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